Key Highlights
• Developed the mini-course How to Create a Multichannel Marketing Plan as part of the capstone practicum in Emory’s Digital Marketing Certificate program.
• Organized in a multi-chapter, step-by-step format, the course includes knowledge checks, media-driven activities, and interactive interfaces to support students’ final project development.
• Embedded directly in Emory’s Canvas LMS as a trackable assignment, allowing instructors to monitor student progress.